About

I help purpose-driven leaders build owned audiences through email.

I spent two and a half years growing NWA Daily from 16,000 to 40,000+ subscribers and over $280K in annual revenue. More importantly, we got to recognize local leaders, connect businesses with their community, and hear people say, "I love this resource" almost daily.

I ghostwrite for executives with newsletter audiences ranging from 300 to 120,000 subscribers. List size doesn't matter as much as the connection—helping leaders maintain a weekly rhythm with readers who actually value their voice, and ensuring they own that direct line when they're ready to launch something that matters so they don’t have to rely on social media algorithms for reach.

If you're building something worth talking about, I'd love to help you tell that story well.

"A good reputation is worth more than great riches." Proverbs 22:1